![A logo of fashion retailer H&M and the online shopping site Tmall.com of Chinese e-commerce giant Alibaba Group is pictured at an H&M store in Shangha Stock Photo - Alamy A logo of fashion retailer H&M and the online shopping site Tmall.com of Chinese e-commerce giant Alibaba Group is pictured at an H&M store in Shangha Stock Photo - Alamy](https://c8.alamy.com/comp/W6EXYY/a-logo-of-fashion-retailer-hm-and-the-online-shopping-site-tmallcom-of-chinese-e-commerce-giant-alibaba-group-is-pictured-at-an-hm-store-in-shangha-W6EXYY.jpg)
A logo of fashion retailer H&M and the online shopping site Tmall.com of Chinese e-commerce giant Alibaba Group is pictured at an H&M store in Shangha Stock Photo - Alamy
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![H&M's sales collapse in March is indicative of a wider trend - Coronavirus isn't going to drive up online sales in every retail sector H&M's sales collapse in March is indicative of a wider trend - Coronavirus isn't going to drive up online sales in every retail sector](https://diginomica.com/sites/default/files/images/2019-07/H%26M.jpg)